During the week of the NFL Draft, Pittsburgh will see over $1.2 million dedicated to funding in the artificial intelligence startup sector, with Mark Cuban, a native of Mt. Lebanon, serving as one of the judges.
On April 22, an event titled "Powering the Future of Sport: A Draft Week Showcase" will take place at Carnegie Mellon University, organized in collaboration with the Pittsburgh Steelers and the AI Strike Team. This exclusive event will unfold at the Robotics Innovation Center in Hazelwood Green, where Pennsylvania's Governor Josh Shapiro is scheduled to make a brief speech, and guests will witness live demonstrations of cutting-edge AI technology, according to a recent press release.
Carnegie Mellon President Farnam Jahanian expressed that hosting this event during the NFL Draft is an opportune moment to showcase how sports are serving as a testing ground for the future of AI through aspects like play, performance, engagement, and entertainment.
Cuban, noted for his role as an investor on ABC’s “Shark Tank” until May 2025, will be joined on the judging panel by Ed Stack, the executive chairman of Dick's Sporting Goods and Foot Locker, along with former Pittsburgh Steeler Will Allen.
Participants in this competition will vie for a prize that includes $1 million in Amazon Web Services compute credits—essentially a form of promotional currency—and an additional $275,000 in investment capital from Magarac Venture Partners located in Bakery Square.
The judges will be specifically looking for startups that incorporate AI and robotics to enhance athlete performance, training and safety, game and athlete analytics, fan engagement, as well as advancements in venue and broadcast technologies and health and wellness initiatives, as outlined in the application criteria.
Startups from both the U.S. and abroad are welcome to apply, although preference will be given to those committed to establishing a business presence in Pennsylvania, according to the event's website.
The criteria for applicants mention that a "substantial operating presence" could encompass a range of things, such as setting up a headquarters or primary office, launching a significant satellite office, or positioning engineering, R&D, manufacturing, or deployment operations in the state.
Dan Rooney, the Steelers' vice president of strategy, commented on the evolution of the NFL, noting, "Artificial intelligence is transforming the NFL, with millions of data points collected each game reshaping how teams compete and how fans engage."