Unbounce’s chatbot tool is designed to enhance landing page interactions by automatically displaying relevant product cards and images in response to user queries. It can integrate its knowledge base by scanning and extracting content from any section of an Unbounce page, ensuring accurate and on-topic answers. The chatbot is primarily used for improving customer support, boosting conversion rates, and streamlining lead generation without manual intervention or coding. Its flexible knowledge integration and automatic content display distinguish it from typical chatbot solutions.